Perhaps surprisingly the World Cup Final between Germany and Argentina did not break the volume of Twitter traffic generated by Germany’s 7-1 victory over Brazil in the World Cup semi-finals. That game remains the most discussed sports game on Twitter so far with a record 35.6 million tweets sent during the 90-minute game.
However the final did break the tweets-per-minute record, when the final whistle went and Germany was champion. This triggered 618,725 tweets in one minute.
Not surprisingly the most tweeted German player was goal scorer Mario Gotze, while for Argentina it was Lionel Messi.
Over the entire tournament Twitter registered 672 million World Cup related tweets. The three most tweeted players were Neymar, Messi, and Suarez.
Facebook reported 88 million people globally had more than 280 million Facebook interactions (posts, comments, and likes) related to the World Cup, breaking the record for a sporting event, previously held by the Super Bowl in 2013 (145 million). The 88 million included 10.5 million people in the United States, 10 million people in Brazil, more than 7 million in Argentina, and about 5 million in Germany.