Ticket sales for the 2018 World Cup were organised by FIFA itself through FIFA Ticketing AG, a wholly owned subsidiary with the overall responsibility for the ticketing programme for the tournament.
As for previous World Cups, FIFA operates the official ticket sales platform via the official event website FIFA.com. FIFA.com is the only official online platform for the sale of general tickets as well as the hospitality packages.
For more information and to go to FIFA’s ticket site click here
Besides the FIFA tickets, each of the 32 teams that qualified for the FIFA World Cup in 2018 have a reserved allocation of 12% of the tickets for each of their respective group stage matches and 8% for any matches beyond that. These the national football associations sold through a dedicated sales tool directly to their fans. That means that 24% of the seats per group stage match were available for the fan groups of the two participating teams.
Tickets for the games had been personalised for the 2018 World Cup with the name of the ticket holder printed on it. The tickets also showed all key match-related information, such as the fixture, stadium, date, kick-off and gate opening time. Each ticket also had details of the category, information on how to find the assigned seat as well as a map indicating the stadium sector in which the seat was located.
The tickets featured key security elements including a barcode positioned on the right-hand side and a hologram next to the sector map.
Fans underwent the following checks upon arrival at the stadium:
- External stadium perimeter: fans were requested to present their FAN IDs and tickets.
- Entrance to the stadium: electronic ticket validation was implemented through a radio-frequency identification (RFID) system, which identified cancelled or counterfeit tickets that would not give access to the respective match.
At the request of the Russian authorities, all fans attending matches at the 2018 FIFA World Cup needed to apply for a FAN ID – the official identity document issued to fans.
A FAN ID and a valid ticket were required for fans to be able to enter the 2018 FIFA World Cup stadiums. Having a FAN ID giave fans additional benefits and services provided by the host country, such as visa-free entry to the Russian Federation, certain free inter-host city travel and free use of public transport on matchdays.
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